7 Time-Saving Google Analytics Custom Reports

Google Analytics Custom Reports

1. Content Efficiency Analysis Report

This report is from none other than the master of Google Analytics, Avinash Kaushik. Brands all over the world are starting to double down on content so it's important to answer questions such as:

    * What types of content (text, videos, pictures, etc.) perform best?
    * What content delivers the most business value?
    * What content is the most engaging?

The Content Efficiency Analysis Report comes in handy by putting all the key content metrics into one spot.

Here are the columns that the report will pull in:

    * Page title
    * Entrances
    * Unique Visitors
    * Bounces
    * Pageviews
    * Avg. Time on Page
    * Per Visit Goal Value
    * Goal Completions


2. Keyword Analysis Report

f you're doing SEO, you want to make sure that your optimization efforts are working as intended. Is the right keyword pointing to the right page?

This first tab of this report, Targeting, will break things down by placing the title and keyword side-by-side. The four metrics you'll see are:

    * Unique Visitors
    * Goal Completions
    * Goal Conversion Rate
    * Avg. Page Load Time (sec)

Using the 4 metrics above, you'll be able to judge whether you need to make adjustments to your campaign or not.

The second tab, Engagement, will tell you how effective each page is by looking at the following six metrics:

    * Unique Pageviews
    * Pages/Visit
    * Avg. Time on Page
    * Bounce Rate
    * Percentage Exit
    * Goal Conversion Rate

The third and final tab, Revenue, will tell you how much money a keyword is bringing you based on 3 metrics:

    * Revenue
    * Per Visit Value
    * Ecommerce Conversion Rate

3. Link Analysis Report

What websites are sending you the best traffic? If you're link building, what links are worth going back for more? Link building isn't all about rankings, it's about increasing traffic and conversions as well. If you find a few gems, it's worth looking into them more.

Here are the columns you'll see with the report:

    * Source
    * Landing Page
    * Visits
    * Goal Completions
    * Pages/Visit
    * Bounce Rate
    * Percentage New Visits


4. PPC Keywords Report

If you're paying for search traffic, you obviously want to discover high performing keywords. You can then take this data and use it for future SEO campaigns.

Here are the metrics in this report:

    * Visits
    * CPC
    * Goal Completions
    * Cost per Conversion

By breaking things down easily, you'll be able to hone in one which keywords you need to put on hold and which ones you need to pour more cash into.

5. Social Media Report

Ah yes, a report that tells you how different social media channels are performing for you. This is a simple way to figure out where you should consider investing more time into socially.

The social media report looks at:

    * Visits
    * Social Actions
    * Goal Completions
    * Goal Conversion Rate
    * Goal Value

6. E-commerce Traffic Report

If you run an e-commerce site, it's important to break down your different traffic channels to see which one performs best. Why is one channel performing better than the other? Is it worth it to invest more in a campaign that is trending upwards? Is your investment with paid advertising effective?

This report answers some of your e-commerce questions by looking at the following metrics:

    * Visits
    * Percentage New Visits
    * Bounce Rate
    * Pages/Visit
    * Revenue
    * Average Value
    * Per Visit Value

7. Browser Report

This report will tell you how different browsers are performing for your site. You'll immediately see which browsers are your winners and which ones might have problems.

For example, if Chrome and Firefox seem to be doing OK but if Internet Explorer has extremely high bounce rates, you might want to look into Internet Explorer more. After all, Internet Explorer has x percent of the browser share. (research market share for internet explorer)

This spreadsheet allows you to compare different metrics of your choice with different start and end dates as well. You can easily see how your campaigns are performing from a high level all in the comfort of a clean Google Doc.
Get the Google Analytics Custom Reporting Spreadsheet Here!

Want even more custom reports? Make sure to read Greg Habermann’s top five most used Google Analytics Custom Reports to learn about and get custom reports for Unique Visitors by Page; Conversion by Time of Day; Customer Behavior; Top Converting Landing Pages; and Long Tail Converters.

Forums signature

Forums signature:

Forum Signature is the  best way to get the back links.First of all go to the forum rules option and read forums rules and privacy, then forum admin allow to make and drag signature and you can get back links by drag the signature in your own forum profile.

 Tips of making the signature on the forums:

 1- Click at “User CP” on your forum or at your own “user name”. 

2- Click on the “My Setting” Button on your forum profile.

3- Click at the option “Signature “on the available left side on the your profile page.

 

 

 4- You can see the new blank box for making the your signature. 

5- In this step you can type your own “Keyword” and then it is “Highlight”.

6- Click to the “URL Option". 

7- In this step you can see the new window .Here you can put  your own “Site URL” in the box are available and then click the “Ok”

8- In last your link is ready as seen in the example window below so your are click “Save Signature”.

  

Social Bookmarking is no doubt an important factor doing SEO

Are you aware of a particular set of internet users who wish to dig into social bookmarking sites to grab a piece of information, than using the default search engine browsing process? Yes, people have the habit of checking these sites, with the quest of landing up at interesting bookmarks, and they finally reach your site.

1.Social bookmarking is indeed time consuming and a tedious job if you do it yourself. But the resultant is priceless. So we could easily ignore the pains undertaken. Simple to say, the process is saving your bookmarks to a public website along with related keywords as tags.
2. The wise approach is to bookmark three types of links. One is to bookmark the webpages of your website, another is bookmarking the webpages that link to your website, and the final one is bookmarking topic related content from other top rated websites. The balance you maintain with the quantity of these three link types is advised to be in a 3:3:4 ratios.
3. Take for example you chose to bookmark in one of the most famous social bookmarking site – Delicious.com. Create an account and install their browser add-on for an easy access bookmarking pages.
4. Add a short description about your website and the tags you enter will be your keywords. Note that the default title that you enter should be keyword specific, since this will end-up being your anchor text. The title you enter for your website is the most crucial factor. You get clicks only if the title is catchy, or else you simply get ignored. The same applies to the description part also. Provide unique content in the “Notes” area.
5. Now go for the bookmarking part, and there is no need for you to bookmark each and every page of your website. Go for the best ones you feel worth sharing. The amount is dependent on the size of your website.
6. Next go for the other websites that link to your site. Advisable are those top rated website links that point to you. Press Release, Guestblogging, your presentation in Slideshare, YouTube videos, Pinterest, your news article been shared by most people, your brand service appreciated by your customers in their website are some among them.
7. Finally find your industry related articles published in high ranking websites. Bookmark these articles on your behalf, which requires no need for title alteration except for adding a small quick note relating the topic bookmarked and related tagging done.
8. Now when every work is done perfect, what I advise is to manually repeat the same process in other social bookmarking sites where you intend to mark presence. Never go for importing or any other automated works, and you will end-up doing a disaster to your efforts.

Google and Bing

Comparison of top Search engine Google and Bing

 

The comparison between Google and Bing search engines. Google is the winner in most of the categories under comparison. Bing and Yahoo results are 99% the same. Yet, Google is heavy under discussion for trying to commercialize its web pages; like allocating more space for ads in their search results page, at times 3 times more space than what organic result area occupy; bringing its own products high in ranking and indirectly boosting its own business avoiding a mean display of results.

Google:

v   

•     Google displays only 7 results for the default 10 results per page accounting 20% of their total search entries

• In the video search option Google displays its own You Video service which tops the rest of the video service gallery list

• Google maps are simple yet elegant, offering alternate route options when traffic looms

• Google brings updated results on top, pushing all the outdated details on a particular topic to back

• Google concentrates more on the content of the website. Specifically the page rank of the website, how its popular compared to the other site

• Google bots are now capable of crawling almost all the WebPages of the website

• Google wishes for fresh content to be displayed first in its search pages.

• Google pays more attention to keywords place in the body of the page.

• Google bots never crawl Flash sites

• Google is keen in avoiding their users reach spam websites and content while performing search, via algorithm updates that are frequent

• Google indexes a newer website fast

Bing

 

• Bing sometimes displays more than 10 results for a single query

• Bing video customize option lacks the video loaded time which Google posses

• Bing is dumped with features like route to gas stations, hotels, boutiques and lots more, making it informative.

• Bing fails in bringing updated search related items to the top prioritizing them

• Bing pays attention to a websites on-page factor

• Bing is speculated to cache only the first 100k of most web pages

• Bing pays more weight to the authority of a website

• Bing pays attention to the keywords present over title tags

• Bing on the other hand prefers Flash sites.

• Bing fails in avoiding spam content and websites appearing in their search results

• Bing takes a longer interval indexing newer WebPages compared to Google