Social
Media will play a focusing role on SEO
Social signals have
been the talk of the SEO world this year but it is expected that in 2013, they
will become an even more prominent part of Google’s algorithm.
Increased
importance for Google + Authorship
Google aims to use the
authorship as a tool to find out who are the best content providers and reward
their rank higher than other
Google
get tough on Guest Posts / Spammy Content
Guest posting will
become a troublesome SEO technique now if it carries any unnatural link/anchor
text, or is submitted to poor quality blogs, Google will penalize it.
Increased
trend For Mobile-Friendly Websites
It is predicted that
throughout 2013, Google will increase the weight of mobile optimisation in
their algorithm meaning that sites optimised for mobile devices will rank
better.
Google
will focus on location-Based Search Results
The optimization for
Google Places is a “must” in 2013
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